At Forma Ordina we design websites, brand identities and visual content for people and businesses who value clarity, detail and a strong visual point of view.
Each project is shaped by its own subject, audience and context. What connects them is a considered approach to typography, imagery and structure, an attention to how things feel as much as how they look, and a belief that good design should have something individual to say.
Selected projects across branding, web, and visual identity, each shaped with clarity, restraint, and deliberate intention.
GLOW CO ATELIER
Services: Website Design, Creative Direction, Art Direction
glowco-atelier.ch
A new digital presence for Glow Co, a specialist hair atelier in Winterthur, Switzerland. The brief was to move away from the familiar language of salon websites and create something closer to fashion and independent editorial.
Strong typography, monochrome imagery and unexpected graphic details give the site its identity, while a clear structure keeps the treatments, expertise and appointment journey easy to navigate. Expressive without becoming complicated.
K. Reboli Fine Jewelry
Services: Brand Identity, Website Design, Logo Design
krebolifinejewelry.com
A full brand and digital presence for a fine jewelry designer whose work exists in the tension between the soft and the sharp, feminine in feeling, precise in form.
The visual identity was built to hold that duality. Warmth balanced with structure, elegance with a modern edge. A presence that feels timeless without feeling familiar.
Galitzin Creative
Services: Website Design
galitzincreative.com
A minimalist portfolio site inspired by the founder’s background at Calvin Klein, bringing the clean, understated aesthetic of 1990s fashion into the digital space.
Structured layouts, subtle typography, and generous white space create a crisp, editorial calm.
A quietly confident presence for an interior designer with a refined, modern vision.
Mik Allen, Director of Photography
Services: Website Design, Logo Design
mikallendop.com
A minimal, high-functioning website and brand identity for an award-winning Director of Photography.
Mik’s work spans film, television, and documentary, including high-profile productions for Netflix, HBO, and beyond. The brief was to create a modern, intuitive portfolio that would let the video content speak for itself. We built a quiet, structured interface with clear navigation and a strong visual tone, letting each frame take the lead.
The Emotion Evolution
Services: Brand Identity, Website Design, Logo design
theemotionevolution.com
A trauma-informed mental health platform designed to feel calm, clear, and grounded.
Soft typography, muted tones, and spacious layouts create a gentle digital environment where sensitive content can be approached with ease.
A minimal identity that supports emotional clarity and trust.
Field Notes.
Visual Rhythm, Clarity, and Atmosphere.
Photography is part of the way we design, not separate from it.
We offer lifestyle, brand, and content photography for clients who want their visual language to feel cohesive and intentional.
These images reflect the same principles we bring to every project: calm structure, visual restraint, and a sense of how things feel in the world.
For visual work that feels cohesive, human, and calm, photography is part of the process.